OUR MISSION “To offer our customers effective, innovative, and stylish products to improve air quality, backed by friendly, customer-centric service.” Founded in 2004, our Los Angeles-based company has dedicated its time, energy, and resources to perfecting a product that improves quality of life: the air purifier. Our dedication to air purification has led us to become one of the fastest growing companies in the U.S.; we have been ranked as such from 2009 to 2022 by Inc. magazine.